Some tips to follow on mobile app designing

With both Android mobiles and iPhones, vying with each other to bag the market share, most businesses have realized the need to optimize their apps to be compatible with both these platforms, if they had to reach out to wider audience.

Designing a mobile app is not just about creating an awesome look or feel for it, but it should also provide an amazing user experience, catering to the required tasks and needs of the users.

Here, we will take a look at the various phases of mobile app designing and tips to follow, during each phase:

Tips for first phase of mobile design

Before you actually begin with the design for the app,

·         You will need to consider the goal, as in for what purpose is it being launched.

·         Then, consider your target audience and create a buyer persona based on it, so that you will better understand them

·         Go on to consider the basic requirements or functionality for the app

·         You should also not forget to do a proper analysis of your competitor to understand their strength, weaknesses and market position, so you can plan you marketing campaigns and strategy accordingly

Tips for second phase of mobile design

 Now, in the second phase of designing a mobile app, follow these:

·         Set up a site map for the mobile app

·         Focus on basic functionality

·         Start wire framing using tools like Omnigraffle, photoshop, illustrator etc.

·         Focus on the layout, navigation and functionality 

·         Test the first version internally with a colleague, maybe in the marketing team, who was not involved with the mobile app development or design process

·         Take notes and understand their reaction to the user experience with the app

·         Use Photoshop and illustrator and add fun stuff like colour, graphics etc., to the app

·         Then after adding the development requirements send it towards the development department

Conclusion: Here, you will come to see that with the rise in the use of mobiles, businesses have understood the need for mobile apps that are compatible with both iPhones and with mobiles that have Android operating software running, as a way to reach out to a far wider audience. Also, following these tips during different phases of designing the mobile app will ensure positive user experience.

One last thing, if you’re interested, you should definitely read our article about design thinking! It’s all about prototyping & iterating to reach the best possible result, all of it with a user centric design. 

For more clarification send mail inquiry to sales@truppglobal.com